Friday Five – October 18, 2019

FunnelAI’s Friday Five is a collection of five of the coolest news articles and ideas from us and the tech industry.

1. What We’re Writing: Studies say it can cost five times more to attract a new customer than it does to retain an existing one. We’ve compiled a list of four strategies you can use to see improved results.

Transform Your Customer Retention Program

Person at desk in front of laptop with headset on

2. What We’re Learning: Our platform allows you to export your prospect list in order to create a custom audience on Facebook. Not sure how to tailor your ads to your audience? Read more about it here.

3. What We’re Reading: The tech industry is far from gender parity, but if companies make a commitment to help close the gender gap, we can start creating a more equitable future.

Hi-Tech Still Isn’t Getting Gender Diversity Right—But We Can Learn From Their Mistakes

Woman racing up stairs as man's hands places them down.

4. This Week in Tech History: October 17, 1907

Guglielmo Marconi officially opens the first commercial transatlantic wireless telegraph service, which runs between Nova Scotia and Ireland.

Marconi in front of some huge device

5. Tech News: AI for good. Companies in Japan are using advanced tech to reduce the amount of food wasted throughout the country.

Japan battles food waste in production with AI and weather data

Thanks for reading! We’ll catch you next week to share a brand new Friday Five. Make sure to read all of our other blog posts at funnelai.com/blog

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